Last updated: 11 October 2026
This notice explains how ELEVATE Coaching uses personal information when you visit the website, contact us, book a free chat, use The ELEVATE Shift app or receive coaching. It also explains how parent-linked junior profiles are handled where they exist. Junior coaching is not advertised on this website.
Who is responsible and how to contact us
The data controller is Carl Jones, sole trader, trading as ELEVATE Coaching. Business address: [ADDRESS], United Kingdom. Email: carltil9@aol.co.uk. Phone: +44 7852 334765. You can also use the contact form.
Information we use
- Enquiries and bookings: your name, email address, phone number, message and appointment details.
- Coaching and app records: account details, training preferences and activity, shift-calendar information, readiness check-ins, coach messages, progress and consent records.
- Health and wellbeing: information you choose to share in check-ins or coaching conversations, including information about injuries, symptoms, recovery or wellbeing.
- Parent-linked junior profiles, where used: a child’s shared coaching tasks and progress, consent information and the adult message thread linked to the profile. A linked parent can see those shared records. Children cannot privately message the coach through the app.
- Payments: subscription and transaction information needed to manage your purchase. Stripe processes payments; ELEVATE Coaching does not store full payment-card details.
- Website and app operation: technical information such as device, browser, security and usage information needed to operate and protect the services.
Why we use information
We use information to respond to enquiries and bookings, set up and deliver coaching, provide app features, manage subscriptions and payments, keep accounts secure, handle complaints and safety or safeguarding concerns, and meet legal obligations.
- For enquiries, bookings, accounts and coaching, we use information to take steps you request before a contract and to perform the coaching or account contract.
- For payment, accounting and tax records, we use information to perform the subscription contract and meet legal obligations.
- For service security, service operation and complaint handling, we may rely on our legitimate interests in running a safe coaching service and protecting our rights, balanced against your rights.
- Health and wellbeing check-ins are special category data. We collect and use them only with your explicit consent to inform coaching and readiness. You can withdraw that consent by contacting Carl or through the app’s privacy controls. This may limit the coaching adjustments available to you.
Who processes information for us
- Supabase stores ELEVATE Shift account, coaching, health, wellbeing, junior, consent and message records in its London, UK database region.
- Netlify hosts website and app files and may process technical information needed to deliver them.
- Stripe processes subscription payments and related payment information.
- Calendly processes information needed to arrange free-chat bookings.
- WordPress and the website hosting provider process website, contact-form, security and server information. Jetpack provides website statistics.
- The website has integrations for Google for WooCommerce, Pinterest for WooCommerce, TikTok and Klaviyo. If an integration is connected and enabled, the relevant provider may receive website, product or customer activity needed for its configured function.
Carl can access records where needed to provide coaching, administer accounts, respond to safety or safeguarding concerns, meet legal obligations and handle complaints. Providers process information as needed to supply their services to ELEVATE Coaching.
Where information is stored and international transfers
The Supabase database region for coaching and app records is in London, UK. Netlify and Stripe may process personal information outside the UK. Where a transfer outside the UK is subject to UK data-transfer rules, we use an appropriate safeguard, such as a UK adequacy regulation or approved contractual safeguards, as applicable. Contact Carl if you would like details about safeguards for a particular transfer.
How long we keep information
Routine account and coaching records are normally reviewed for deletion or anonymisation within two years after coaching ends, unless they are still needed for an ongoing service, complaint, dispute, insurance matter or legal obligation. Financial, payment, contract and tax records may be retained for up to six years. Accident, insurance, safeguarding, complaint or health records may be kept longer where reasonably necessary or legally required.
Your rights and choices
You can ask for a copy of your personal information, ask us to correct it, and request deletion where the law allows. You may also have rights to restrict or object to some processing and to receive certain information in a portable format. You can withdraw your explicit consent for health and wellbeing information at any time; this will not affect processing already carried out lawfully.
To request a copy or deletion, or to exercise another right, email carltil9@aol.co.uk or use the contact details above. We may ask you to verify your identity before responding. Some records may need to be retained for legal, tax, insurance, safeguarding or dispute purposes.
You can complain to the UK Information Commissioner’s Office (ICO) at ico.org.uk/make-a-complaint.
Cookies, statistics and external services
The website uses Jetpack statistics and may use cookies or similar technologies for website functions, security and measurement. Connected integrations may use identifiers or receive activity information for the configured service. Stripe checkout and Calendly bookings are provided on their own services and are also subject to their privacy and cookie notices. You can manage or block cookies through your browser settings. The app’s privacy and consent controls let you manage optional information you share for coaching.
Updates
We will update this notice if our data practices change. The latest update date appears at the top of this page.
Read our Terms & Subscription Information.